Cassandra Raises $2.15M to Revolutionize Media Planning with AI-Driven, Cookie-Less Budget Allocation

Cassandra, the revolutionary AI budget allocator transforming the way businesses approach media planning, is thrilled to announce a successful funding round that raised $2,150,000. This substantial investment reinforces the market’s confidence in Cassandra’s innovative approach, which empowers companies to allocate their advertising budgets with unprecedented precision. Unlike traditional tools that rely on imprecise metrics like Google Analytics, Cassandra furnishes detailed, bi-weekly strategies that optimize ad spend by predicting exactly how many additional conversions each campaign can generate. This means businesses can finally say goodbye to guesswork and hello to data-driven decisions that maximize ROI. The funds raised will be pivotal in accelerating the development of Cassandra’s advanced features, further refining its cookie-less technology to provide more reliable attribution of sales to specific campaigns. With an emphasis on transparency and precision, Cassandra’s platform will continue to evolve, facilitating smarter investments in advertising that deliver measurable results. This investment is not only a vote of confidence in the company’s current success but also a promising indication of what is to come. By enhancing its AI-powered engine and scaling up operations, Cassandra is poised to become an indispensable tool for marketers seeking to optimize their ad spend, reduce wasted budgets, and enhance conversion outcomes. With the media planning process undergoing a transformative shift, Cassandra stands at the forefront, ready to lead the industry into an era where every dollar invested is a dollar maximized.