Cassandra.app Secures $2M Seed Round to Revolutionize AI-Driven Media Planning and ROI Maximization

Cassandra.app is thrilled to announce the successful raise of $2,000,000 in our latest funding round—a significant milestone that propels our vision of revolutionizing media planning and advertising budgeting into new territories. Cassandra is an AI Budget Allocator engineered to empower businesses by precisely determining how much and where to invest in advertising campaigns to maximize ROI. In today’s competitive digital landscape, every advertising dollar counts, and our solution ensures that each decision is backed by data-driven insights. With our innovative platform, companies receive actionable recommendations every two weeks, detailing the optimal investment allocation across campaigns. Each suggestion is paired with a projected conversion uplift, making it crystal-clear how each dollar spent could translate into additional sales. Our advanced, cookie-less technology sets Cassandra apart by eliminating the guesswork associated with conventional Google Analytics attributions. Instead of relying on imprecise data, we offer businesses the certainty of knowing exactly how many sales originated from each campaign. This level of accuracy in measuring past investments and forecasting future results is transformative for any business aiming to refine its marketing expenditures and achieve better outcomes. With this new funding, we are set to accelerate our product development and expand our market presence, further empowering marketers to take control of their advertising budgets with confidence. Cassandra’s commitment to transparency, accuracy, and measurable success is reshaping how businesses approach media planning, allowing them to make smarter, more informed decisions in an increasingly data-centric world.