Jüsto Secures $7 Million in Funding to Revolutionize Latin American Grocery Experience

In an exciting development for the future of online grocery shopping in Latin America, Jüsto Realfintech has successfully raised $7 million in its latest funding round. Founded in 2019 by CEO Ricardo Weder, Jüsto has swiftly emerged as a leader in transforming the grocery shopping experience by offering a fully online supermarket model—eliminating the need for physical stores and ensuring seamless direct-to-consumer delivery. This significant investment will be pivotal for Jüsto, allowing it to further enhance its innovative technology solutions which support core operations, from inventory management to logistics. Jüsto’s commitment to providing a sustainable and equitable grocery model has resonated strongly with consumers, as the platform guarantees 100% fulfillment of orders while delivering the freshest fruits, vegetables, meats, and seafood. The company prides itself on offering a vast catalogue of products sourced from top brands and local producers, all at competitive prices that save customers both time and money. Moreover, Jüsto actively empowers small and medium producers by facilitating their entry into the online marketplace and supporting them in establishing fair trade relationships. With plans to expand its service offerings and strengthen its technology further, Jüsto is poised to redefine not just the landscape of grocery shopping in Mexico and Brazil, but also to champion a just and fairer model that benefits consumers and producers alike. This funding marks an important step in the company's mission to lead the digital transformation of the grocery sector in Latin America, driving progress toward a more sustainable future.