Empowering Small Businesses: Udaan Secures Funding to Revolutionize B2B Trade and Supply Chain

In an exciting development for the Indian eB2B landscape, udaan, the country's largest platform catering to the diverse needs of small businesses, has successfully raised a substantial funding amount aimed at further empowering its extensive network of retailers and suppliers. Founded in 2016, udaan has rapidly positioned itself as a transformative force in the trade ecosystem, commanding an impressive 70% market share across various categories such as FMCG, Staples, Fruits & Vegetables, and Pharma. The latest funding is earmarked to enhance udaan's proprietary technology, streamline supply chain and logistics operations, and expand its offerings within udaanCapital. This fintech branch is pivotal, providing essential financial products and services that address the working capital requirements of small businesses, manufacturers, and retailers—a critical lifeline for many in today’s competitive market. By continuing to innovate and enhance its platform, udaan aims to facilitate more efficient trade and support the growth aspirations of countless micro, small, and medium enterprises (MSMEs) across the country. With its headquarters in Bengaluru and a robust presence in metropolitan areas and major cities, udaan's commitment to leveraging technology for the betterment of small business operations underlines its vision and dedicated efforts to build a more inclusive and resilient trade ecosystem in India. This funding round marks a significant milestone for udaan as it looks to propel itself into the future, driving further growth and enhancing value for its stakeholders.